Onwave enable your business to work faster and smarter by connecting people, places and assets by combining any available connectivity from any network.
THE STORY
Where are you without connectivity? You may be on your smartphone right now, hopefully with a decent signal and download speed. Most businesses rely on this connectivity but the fact is that the major networks just don’t have the coverage or connection speed to support critical business applications.Enter Onwave.
Onwave combine networks and connection types (cellular, fibre, satellite and more) in one managed service to give businesses the connectivity they need to have both visibility and control over their people places and assets.
It’s a complex solution. It’s technical. No problem.
THE PROJECT + OUR WORK
The first task was to understand the commercial objectives of the business. Far from being an established business wanting a new website, Onwave wanted to solidify a move into a new set of vertical markets, away from construction. This meant a complete redirection in terms of the persona we were dealing with.
We identified two specific (and very different) audiences and began to develop the approach, wrestling with the technicality of the solution along the way.
We redeveloped the branding aesthetic into what now looks like a market-leading technology company for 2016 and beyond. Onwave’s new brand punches far above their weight, an important factor when you’re competing against the might of established brands like Vodafone or BT.
The website and supporting work has been instrumental in attracting new sales prospects but also in how the company approaches their entire product proposition.
WHAT THE CLIENT THINKS
SUPERB STRATEGIC INPUT + DIGITAL DESIGN KNOW-HOW
Matter helped us get to the bottom of our real commercial challenge of how to scale the business most effectively.
We’ve been incredibly impressed by their technical understanding, real marketing insight and experience and the final design output is outstanding.
SIMON ORMSTON – SALES + MARKETING DIRECTOR, ONWAVE
